Companies keep cool on the cheap
June 11, 2008
Korean Air employees at company headquarters in central Seoul ditch their neckties to keep cooler without cranking up the air-conditioning as a part of a campaign to reduce energy costs due to the recent surge in fuel prices. Provided by the company
Every drop of oil means big money as surging energy costs hit local companies. Besides taking drastic measures, including suspending business operations and cutting airline routes to compensate for energy-related losses, companies are taking small but effective steps to reduce energy spending altogether.
Because wearing a necktie is said to keep a man’s body temperature 2 degrees higher, employees at Korean Air, the nation’s flagship carrier, are taking off their ties to save energy. The company announced that from yesterday until Aug. 31, all employees are encouraged to leave their neckties at home, except for employees like flight attendants, who must wear them for service reasons. Through the move, the company hopes to save on air-conditioning costs.
The Lotte Group is following suit. Lotte Mart and Lotte Department Store have both launched “Cool Biz” campaigns in which employees are encouraged to ditch their ties. Also, Lotte Department Store’s main branch in central Seoul has switched its energy operating system to include inverters, which are more energy-efficient.
“We plan to switch all energy operating systems in our 24 department stores to this new system by the end of the year,” said Oh Yong-suk, public relations manager for Lotte Department Store. “We can save an estimated 2.3 billion won [$2.2 billion] on energy per year if we use this new system in all our branches,” he added. Discount store Lotte Mart is raising its air-conditioning temperature by 1 to 2 degrees in all its branches as well as lowering its lighting wattage to save on energy.
Shinsegae Department Store and its affiliate discount store E-Mart also announced an ongoing “Energy Diet” campaign earlier this year. Temperature-control equipment in all offices and stores will be replaced to include fuel-efficient inverters and chiller control systems, through which sensors keep indoor temperatures at an optimal level. The company plans to invest 2.5 billion won in the program. Signs and advertisements will be lit for a few hours less every day. “In the short term, we are expecting to save money on energy but in the long run, we see this as our environmental campaign to reduce greenhouse gas emissions and unnecessary energy spending,” said Yun Myeong-gu, director of the business ethics division at Shinsegae.
Convenience stores, which are open 24 hours, are joining the trend. The GS25 chain is also raising stores’ temperature by 1 to 2 degrees this summer and turning off unnecessary signs. To save energy used by refrigerated shelves, the company inserted “air curtains” to keep in the cool and put up deeper shelves so that products stay closer to the refrigerators. A “Transportation Management System,” which keeps delivery routes from suppliers to stores as short as possible, was implemented to save on fuel.
I thought the best important of business strategy is maybe making low cost. This policy is so interesting strategy and i thought it can cause increase effiency of working of employees. High price of oil made many policies of companies. There were so many bad effects. However, in other side aspect, there were good effects for naturl environment. For slow global warming, human should reduce oil consuming. I recomend that many company should change the think of this situation to positive -making 'Air curtain' is good idea for small company. If they did, they can make one more step than other competitors.
Because wearing a necktie is said to keep a man’s body temperature 2 degrees higher, employees at Korean Air, the nation’s flagship carrier, are taking off their ties to save energy. The company announced that from yesterday until Aug. 31, all employees are encouraged to leave their neckties at home, except for employees like flight attendants, who must wear them for service reasons. Through the move, the company hopes to save on air-conditioning costs.
The Lotte Group is following suit. Lotte Mart and Lotte Department Store have both launched “Cool Biz” campaigns in which employees are encouraged to ditch their ties. Also, Lotte Department Store’s main branch in central Seoul has switched its energy operating system to include inverters, which are more energy-efficient.
“We plan to switch all energy operating systems in our 24 department stores to this new system by the end of the year,” said Oh Yong-suk, public relations manager for Lotte Department Store. “We can save an estimated 2.3 billion won [$2.2 billion] on energy per year if we use this new system in all our branches,” he added. Discount store Lotte Mart is raising its air-conditioning temperature by 1 to 2 degrees in all its branches as well as lowering its lighting wattage to save on energy.
Shinsegae Department Store and its affiliate discount store E-Mart also announced an ongoing “Energy Diet” campaign earlier this year. Temperature-control equipment in all offices and stores will be replaced to include fuel-efficient inverters and chiller control systems, through which sensors keep indoor temperatures at an optimal level. The company plans to invest 2.5 billion won in the program. Signs and advertisements will be lit for a few hours less every day. “In the short term, we are expecting to save money on energy but in the long run, we see this as our environmental campaign to reduce greenhouse gas emissions and unnecessary energy spending,” said Yun Myeong-gu, director of the business ethics division at Shinsegae.
Convenience stores, which are open 24 hours, are joining the trend. The GS25 chain is also raising stores’ temperature by 1 to 2 degrees this summer and turning off unnecessary signs. To save energy used by refrigerated shelves, the company inserted “air curtains” to keep in the cool and put up deeper shelves so that products stay closer to the refrigerators. A “Transportation Management System,” which keeps delivery routes from suppliers to stores as short as possible, was implemented to save on fuel.
I thought the best important of business strategy is maybe making low cost. This policy is so interesting strategy and i thought it can cause increase effiency of working of employees. High price of oil made many policies of companies. There were so many bad effects. However, in other side aspect, there were good effects for naturl environment. For slow global warming, human should reduce oil consuming. I recomend that many company should change the think of this situation to positive -making 'Air curtain' is good idea for small company. If they did, they can make one more step than other competitors.
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